---
title: "3 Million Hits a Week: Designing LADWP's Website for LA | On-Demand Webinar | Hounder/Acquia"
description: Watch a live conversation on what is takes to build a public utility platform that serves all of LA. Recoded on September 23, 2026 (Wednesday), 11AM PT. Brought to you by Hounder and Acquia.
image: https://lp.hounder.co/hubfs/ladwp-webinar-social-1.jpg
---

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# 3 Million Hits a Week: Designing LADWP's Website for All of Los Angeles

## Designing and building for one of the most complex public-facing user bases in the U.S.

LADWP's website doesn't get to have an off day. It's where Angelenos pay their water and power bills, report outages, and get emergency updates - in dozens of languages, on every kind of device, at a scale few public platforms ever see.

In this conversation, Joshua (CTO/Co-Founder, Hounder) and Nicolas Abrams (Senior Solutions Engineer, Acquia) sat down with LADWP's George Zordilla (Utility Service Manager) to unpack what it actually takes to build and run a public-facing platform for a city as large and diverse as Los Angeles.

### Brought to you by:

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##### Get the Recording Now!

## Meet The Speakers

Get a front-row seat for a candid, behind-the-scenes conversation between the people who lived it:

- **George Zordilla**, Utility Service Manager of Digital Experience Processes, LADWP
- **Joshua Northcott**, CTO/Co-Founder, Hounder
- **Nicolas Abrams**, Senior Solutions Engineer, Acquia

![LADWP-Part2Webinar-OnDemandCover](https://lp.hounder.co/hs-fs/hubfs/LADWP-Part2Webinar-OnDemandCover.jpg?width=2000&height=1153&name=LADWP-Part2Webinar-OnDemandCover.jpg "LADWP-Part2Webinar-OnDemandCover")

![Hounder team members pointing to computer screens with code](https://lp.hounder.co/hs-fs/hubfs/16-9%20(1).png?width=1770&height=1000&name=16-9%20(1).png "Hounder team members pointing to computer screens with code")

## What You'll Learn

This isn't a highlight reel. Hear what it takes to keep a public utility platform running for millions of people, including:

- **Scale & reliability** - handling 3 million hits a week without buckling
- **Accessibility & inclusivity** - designing for every language, ability, and device in LA
- **Trust with no alternative** - UX for services residents can't opt out of
- **The redesign, unfiltered** - real tradeoffs from rebuilding a live legacy platform

## Here's the Part You'll Likely Miss

This webinar picked up where our first LADWP session left off. In Part 1, How to Deliver What Users Want: A Major Utility's Web Redesign Story, Joshua and Alan walked through the research, planning, and redesign strategy behind LADWP's new platform - **including how the team achieved 80% faster login and bill payment for users**.

You don't need to watch it first to enjoy Part 2. But if you want the full story, it's available on demand right now.

[Watch Part 1 On-Demand](https://lp.hounder.co/a-major-utility-web-redesign-story?hsLang=en-us)

![16-9 (2)](https://lp.hounder.co/hs-fs/hubfs/16-9%20(2).png?width=1770&height=1000&name=16-9%20(2).png "16-9 (2)")

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![Los Angeles Department of Water and Power website](https://lp.hounder.co/hs-fs/hubfs/square-2%20(1).png?width=1000&height=1000&name=square-2%20(1).png)

#### Read the Full LADWP Story

See for yourself how our team was able to help users experience 80% faster login and bill payment processes on the Los Angeles Department of Water and Power website.

[Read More](https://hounder.co/case-studies/enhancing-web-accessibility-for-ladwp)

## About Hounder

Hounder is a digital web design and marketing agency that’s worked with high-profile organizations such as LADWP and Loma Linda University. Our vast industry expertise allows us to offer specific digital solutions that help boost user engagement and achieve your specific goals.

[Contact Us](https://hounder.co/contact)

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## The Premier Digital Transformation Company

Check out why we've been the chosen partner for the largest public sector municipalities.

![Joey Award](https://lp.hounder.co/hs-fs/hubfs/Joey%20Award.jpg?width=1500&height=2000&name=Joey%20Award.jpg "Joey Award")

### Certified Acquia Partners

Trusted implementation partners with one of the most powerful platforms in the government and enterprise web space.

### Carahsoft Partners

Positioned to work efficiently within public-sector procurement channels, making collaboration seamless for government agencies.

### Trusted by Other Government Organizations

We’ve helped large, complex agencies modernize their digital experiences at scale.

### Award-Winning Design

Our work has earned recognition for both form and function, blending user-centered design with scalable and accessible interfaces.

### Full-Stack Dev + Marketing, In One

We bring developers, designers, and digital strategists together under one roof, offering unified support from backend systems to frontend campaigns.

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### Get the Recording Now!

You got all the way down here? We got you, click below and go back to the form.

[Watch How LADWP Did It](https://lp.hounder.co/3-million-hits-weekly-ladwp#Register)

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